A myth is a fixed way of looking at the world which cannot be destroyed because looked at through the myth all evidence supports that myth.

— Edward de Bono

Argument is meant to reveal the truth, not to create it.

— Edward de Bono

Creativity involves provocation, exploration and risk taking. Creativity involves "thought experiments." You cannot tell in advance how the experiment is going to turn out. But you want to be able to carry out the experiment.

— Edward de Bono

Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting.

— Edward de Bono

Critical thinking does seem a superior sort of thinking because it seems as though the critic is actually going beyond the scope of what is being criticized in order to criticize it. That is only rarely a true assumption because, most often, the critic will seize on some little aspect that he or she understands and tackle only that.

— Edward de Bono

Humor is by far the most significant activity of the human brain.

— Edward de Bono

Humor is probably the most significant characteristic of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.

— Edward de Bono

If you never change your mind, why have one?

— Edward de Bono

In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.

— Edward de Bono

It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.

— Edward de Bono