Screw it. Let's do it.

— Richard Branson

So I've seen life as one long learning process. And if I see - you know if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on.

— Richard Branson

Starting your own business isn't just a job - it's a way of life.

— Richard Branson

Steve did not have a death wish. He had the exact opposite. His appetite for life was so strong, it outweighed all fear. So what if his choices shortened his life? His choices filled his life, and enriched the lives of those around him.

— Richard Branson

The art of delegation is one of the key skills any entrepreneur must master.

— Richard Branson

The balloons only have one life and the only way of finding out whether they work is to attempt to fly around the world.

— Richard Branson

The first thing that has to be recognized is that one cannot train someone to be passionate--it's either in their DNA or it's not.

— Richard Branson

The funny thing is people won't let me pay for things. I'll be in a restaurant and the manager will say, 'Oh no, it's on the house.'

— Richard Branson

The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically guarantee hit records.

— Richard Branson

There is no greater thing you can do with your life and your work than follow your passions – in a way that serves the world and you.

— Richard Branson