In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design.

— Steve Jobs

Innovation distinguishes between a leader and a follower.

— Steve Jobs

Innovation has nothing to do with how many R & D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R & D. It's not about money. It's about the people you have, how you're led, and how much you get it.

— Steve Jobs

It doesn't make sense to hire smart people and then tell them what to, We hire smart people so they can tell us what to do.

— Steve Jobs

I think it's brought the world a lot closer together, and will continue to do that. There are downsides to everything; there are unintended consequences to everything. The most corrosive piece of technology that I've ever seen is called television - but then, again, television, at its best, is magnificent.

— Steve Jobs

I think the world’s a better place because Bill realized that his goal isn’t to be the richest guy in the cemetery, right?

— Steve Jobs

It is piracy, not overt online music stores, which is our main competitor.

— Steve Jobs

It's hard to tell with these Internet startups if they're really interested in building companies or if they're just interested in the money. I can tell you, though: If they don't really want to build a company, they won't luck into it. That's because it's so hard that if you don't have a passion, you'll give up.

— Steve Jobs

It's not a faith in technology. It's faith in people.

— Steve Jobs

It's not the tools that you have faith in - tools are just tools. They work, or they don't work. It's people you have faith in or not. Yeah, sure, I'm still optimistic I mean, I get pessimistic sometimes but not for long.

— Steve Jobs