A friend is an emotional bond, just like friendship is a human experience.

— Simon Sinek

A leader's job is not to do the work for others, it's to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible.

— Simon Sinek

A sour corporate culture can actually make an entire society unhappy. This means that a strong corporate culture can have a positive impact on a society.

— Simon Sinek

A star wants to see himself rise to the top. A leader wants to see those around him rise to the top.

— Simon Sinek

At the end of the day, humans are social animals, and we are at our best when we get to do things with others who appreciate and enjoy what we enjoy. It's what keeps us human.

— Simon Sinek

Champions are not the ones who always win races - champions are the ones who get out there and try. And try harder the next time. And even harder the next time. 'Champion' is a state of mind. They are devoted. They compete to best themselves as much if not more than they compete to the best others. Champions are not just athletes.

— Simon Sinek

Cowards...cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye.

— Simon Sinek

Empathy is not something we offer to our customers or our employees from nine to five... (it) is... "a second by second, minute by minute service that [we] owe to everyone if [we] want to call [ourselves] a leader.

— Simon Sinek

Great companies don't hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something better than their job to work toward, they will motivate themselves to find a new job and you'll be stuck with whoever's left.

— Simon Sinek

Great leaders are willing to sacrifice the numbers to save the people. Poor leaders sacrifice the people to save the numbers.

— Simon Sinek