If you don't understand the details of your business you are going to fail.

— Jeff Bezos

I have won this lottery. It's a gigantic lottery, and it's called Amazon.com. And I'm using my lottery winnings to push us a little further into space.

— Jeff Bezos

In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.

— Jeff Bezos

I think there are going to be a bunch of tablet-like devices. It's really a different product category.

— Jeff Bezos

It's not an experiment if you know it's going to work.

— Jeff Bezos

I've always been at the intersection of computers and whatever they can revolutionize.

— Jeff Bezos

I wanted a woman who could get me out of a Third World prison. Life's too short to hang out with people who aren't resourceful.

— Jeff Bezos

I wanted to project myself forward to age 80 and say, ‘OK, I’m looking back on my life. I want to minimize the number of regrets I have.’ And I knew that when I was 80, I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a huge deal. I knew that if I failed, I wouldn’t regret that. But I knew the one thing I might regret is not ever having tried. I knew that that would haunt me every day.

— Jeff Bezos

Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital.

— Jeff Bezos

No business can continue to shrink. That can only go on for so long before irrelevancy sets in.

— Jeff Bezos